Product Marketing in the "New Normal"

A talk by Irit Schwartz
Product Marketing Manager, Facebook

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About this talk

This presentation aims to explore how to change current Product Marketing processes and adjust to the "new normal" of working remotely, global pandemic and changing mental health and attention spans. From my experience in Product Marketing at Facebook, supporting senior leadership, I try to explore the idea of leading with empathy, changing the way we communicate from what we say, how we say it and the medium we use as well as discuss internal and external stakeholder management.

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